My name is Josh Brooks, I am digital marketing specialist with a unique ability to attain uplifts for commercial optimisations, in the digital world.
My digital marketing journey started with building a fully monetised website, 11 years ago, when technical SEO merely existed & when £2 was an extortionate cost per click - times have changed!
Since then, over the past 7 years working for global companies across a host of industries, I have been challenged to improve efficiencies within acquisition channels and across websites, which can be split in to two categories:
Pre-click: which involves analysing and modeling data, generally campaign and channel optimisations.
Post-click: which involves creating and measuring results of A/B tests & MVT to highlight uplift enhancing the user experience.
I have vast experience managing 8-figure annual budgets (£14m) across multiple channels, including team building / line manager experience across PPC, SEO, Social, Display, CRO, CRM, VoD and Affiliates.
Since April 2019, I have been completing multiple freelance projects. I am seeking both full-time and contract roles. For all availability information, please contact me at email@example.com - feel free to view commercial achievements below:
- Reduced final lead cost from £90 to £53 for company X, a 42% reduction, representing a £370,000 saving per 10,000 leads.
- Increased conversion rate across one complete journey by 6% for company X, representing £6m annual revenue uplift.
- Created and implemented an entire SEO strategy (inc on-page, technical and off-site SEO), to increase annual revenue by £1m for company X.